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Originally posted by MC25
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Amen. We have seen triple digit percentage increases in some scope’s materials. -
I completely disagree. Between MC and the dealers they were absolutely maximizing profits, that's what companies are supposed to do. There was no supply, incredible demand and the free market did what it's supposed to do. No one was made to buy anything and the market went where it went based on that principle. My boat (and probably everyone else's boat) went up somewhere between $10K and $15K. Anyone here sell their boat for less so they were not maximizing profit on principle? Didn't think so.
The boating and automotive industries have gone through this several times in my life. They've also gone the other way as well and I think we're going to be seeing some of that pretty soon. 2 years ago there wasn't a boat on my dealer's showroom floor and they were taking orders for boats a year out. At their fall show a couple months back they were fully stocked in the showroom and had new boats sitting all over the parking lot. Rebates and boat show deals are back so the pendulum is definitely is swinging back. Automotive is starting to see the same thing. Banks trying to sell lease cars at auctions are seeing record no sales as they try desperately try to maintain the crazy price structure they once had and more new cars are sitting on lots as both have found the tipping point on what the customer is willing to pay.
As more consumers feel the pinch of higher financing along with the uncertainty of the job market with record layoffs at companies like Microsoft, Google and Amazon, the days of selling out of $250K surf ships may be coming to an end. For both industries and their dealers I truly hope they banked a bunch of the cash because as history has taught us, winter is coming.Comment
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Well every business wants to maximize profits. I don't think the MSRP's went up so much to maximize profits - I think most of the increases were due to material cost increases, labor shortages and cost increase, and supply shortage. However, I think/ agree that discounts and rebates completely disappeared due to the state of the market. I sold my '18 in '20. I'd have got $10K more if I'd waited a year (or 2) but who knew....?? I thought I was at the height of the market.Prior boats - (3) X14's, (3) Prostars, and a Tristar.Comment
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To clarify I enjoyed this forum to research new boats, when I decided the price became higher than I was willing to pay, it was no longer fun dwelling on it so I stopped participating in this forum. Once I made a decision not to buy it really changed my perspective. Even with deals and inventory coming back it hasn't regained my interest. Yes it's a free market but we all have a small say in it as consumers.
As my water sports interest has turned completely to foiling the need for a bigger boat and better wave is not as important. I wish there were more foilers on the forum. It's really growing on my lake and I can't go to the gas dock or ramp without getting into a 1/2 hour conversation.Comment
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2020
2021
2022
I'm not the guy to interpret these.Comment
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Thanks for the links. For FY22 ended last June, Mastercraft revenue per unit increased from $106K to $130K year over year. On Aviara, from $297K to $347K (100 boats).
For the last quarter reported ending Sep 30, revenue was up over prior year pace (reads like a few points) - excluding Nautic Star which was divested. Sales./unit now up to $145K in Mastercraft
I don't own the stock...but very interesting at the moment. I think I'll check out the earnings call if I have time.Comment
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